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	<title>Marketing is EasyFixed and Variable Costs &#8211; Marketing is Easy</title>
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	<description>The Anti-Expert Expert</description>
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		<title>Fixed and Variable Costs</title>
		<link>https://marketingiseasy.com/2015/02/08/fixed-and-variable-costs/</link>
		<comments>https://marketingiseasy.com/2015/02/08/fixed-and-variable-costs/#comments</comments>
		<pubDate>Sun, 08 Feb 2015 13:06:43 +0000</pubDate>
		<dc:creator>Edward Nevraumont</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
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				<description><![CDATA[Last week I shared some thoughts on marginal unit economics. It is THE fundamental thinking needed to do effective marketing. In order to understand what your marginal unit costs are you need to understand what part of your costs are fixed and what parts are variable. It’s a tougher problem than the textbooks make out [&#8230;]]]></description>
			<content:encoded><![CDATA[Last week I shared some thoughts on marginal unit economics. It is THE fundamental thinking needed to do effective marketing. In order to understand what your marginal unit costs are you need to understand what part of your costs are fixed and what parts are variable. It’s a tougher problem than the textbooks make out [&#8230;]]]></content:encoded>
	

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